In 2017, the formerly obscure Pavement B-side "Harness Your Hopes" became their number one track on Spotify. It currently has 70 million plays, over twice the amount of "Cut Your Hair," the group's highest charting and arguably most popular song during their original run. At Stereogum, Nate Rogers looked into why exactly "Harness Your Hopes" became as prevalent as it had and all signs point to Spotify's Autoplay feature, which "cues up music that 'resembles' what you've just been listening to, b...
How Alex Ross Perry and DP Robert Kolodny Made a New Video for Pavement's "Harness Your Hopes"
Filmmaker Magazine - 13 Apr 2022 20:32
In 2017, the formerly obscure Pavement B-side "Harness Your Hopes" became their number one track on Spotify. It currently has 70 million plays, over twice the amount of "Cut Your Hair," the group's highest charting and arguably most popular song during their original run. At Stereogum, Nate Rogers looked into why exactly "Harness Your Hopes" became as prevalent as it had and all signs point to Spotify's Autoplay feature, which "cues up music that 'resembles' what you've just been listening to, b...
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